Executive Women's Forum

Christine Novak
ewf@womenandhitech.org

 

Over the last two decades Christine has seen the B2B enterprise software business evolve from shipping software on CDs to the SaaS business it is today. Her first role in software was with Software Artistry, one of the pioneers in the enterprise software business in Indianapolis. Through three acquisitions, she stayed with the company leading product, product marketing and partner teams. After which, she joined Aprimo Systems as an Account Executive. For the past 15 years, she's been immersed in the digital marketing space, delivering solutions that empower customers to thrive. Currently, she is the VP Client Services, Americas for Bloomreach.

Her focus is on ensuring customer success and operational excellence. She leads a talented team of customer success managers, professional services consultants, and project managers, all dedicated to providing innovative and scalable solutions that meet their clients’ goals and challenges. She also oversees account strategy, drives product adoptions, and fosters client retention in the Americas region. This role involves close collaboration with cross-functional teams to introduce new solutions and enhance customer success.

She holds an undergraduate degree from Indiana University, Bloomington in Computer Science and an MBA from Butler University. In addition, she has completed Seth Godin’s altMBA program. She is proud to have received the Techpoint Tech 25 Award 2020, recognizing her contributions as a critical and exceptional performer in

the tech community.

Christine lives in Broad Ripple on Flower Alley with her husband, Todd. They have five adult children, although only one currently lives in Indiana. On any given weekend, you can find them at a local restaurant, kayaking the White River, listening to live music, or walking their dog on the Monon. They have season tickets for IU football and

basketball, she loves being in Bloomington. She enjoys Orangetheory, lifting, and yoga, and would love to find time to get back into cycling.